Xaxis inks deal with proptech platform Really Singapore

GroupM’s programmatic arm, Xaxis, has tied up with proptech platform Really Singapore to give GroupM’s full suite of agencies Mindshare, MediaCom, Wavemaker, Essence, and m/SIX access to Really Singapore’s audience advertising network. With this collaboration, Xaxis said it will significantly extend its programmatic DOOH (digital-out-of-home) network in Singapore, particularly among “the prized audience segment” of affluent consumers.

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Explore proptech and innovation in the real estate industry

Lex media highlights

The real estate industry is being transformed by a growing number of Proptech startups, offering new online marketing channels for property owners and estate brokers, optimizing the work of developers and constructors, automating property management, adding trackers to monitor buildings in real time etc.

These actions result in the improvement of the experience of the buyer or tenants with matching algorithms, more transparency on the property price to build trust again, or visualization tools leveraging on Virtual or Augmented Reality.

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Second Century Ventures Announces First REACH Australia Class

NAR media highlights

Second Century Ventures, the strategic investment arm of the National Association of Realtors®, today announced its inaugural REACH Australia cohort. REACH is a technology growth accelerator program designed to launch and propel companies into the real estate industry. Second Century Ventures announced the global expansion of its award-winning REACH accelerator in July of 2019 to further support the international real estate sector. REACH Australia is the first region opened outside of the United States.

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REALly Singapore raises $500,000 in seed funding

REALly, a real estate management marketplace, has received capital from Huntington Partners in a seed funding round, along with angel investors, to reach $360,000 in a seed funding round.

The Singapore-headquartered startup has developed an app for property managers to coordinate the numerous tasks involved in projects such as office renovations, outfitting of retail stores and condominium and facilities management.

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